Thursday, November 1, 2012
Interactive Technology Observation
For my interactive technology observation I chose the Coca-Cola freestyle located in Valhalla. It is essentially a device that allows you to choose from a large variety of drink combinations all from one drink dispensor. Generally, the people I observed using the device, who had clearly used it before, became impacient at some point during the process of getting their drink when pressing the screen because the response time to the next page was not as instantaneous as they would have liked. I did end up observing one lady who had no experience with the machine and had to figure out how it worked. She discovered how the touch screen worked fairly quickly but when she decided she was going to fill her cup with the drink of her choice she pushed her cup against the ice lever which in turn scared her half to death. It's really not that clear as to whcih button you are supposed to press for your drink because most fountain drinks today have levers for the drink, similar to the ice lever. Perhaps if they labeled the drink button with another word other than push this confusion would have never come about. The one major problem I have found with the machine is it's efficiency at getting multiple consumers their drinks in a timely manner. Because you do have to go through the process of choosing what beverage you want, and the fact that there is only one source from which to get your drink, which can in turn create a rather long line.
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